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How to Install Progressive Web Apps and create web app shortcuts with Google Chrome – MSPoweruser

Progressive Web Apps are the next big thing in desktop computing, with Microsoft, Google and Firefox among others reworking their browsers so that they support PWAs. Microsoft for one has promised that it’ll be allowing…

With Net Promoter Surveys, Grow Your Company Without Spending Big on Marketing

With Net Promoter Surveys, Grow Your Company Without Spending Big on Marketing They can help you learn valuable insights from existing customers — and increase sales. NEXT ARTICLE 41shares Add to Queue Image credit: Federico…

SEO Broken Link Building as a Content Marketing Strategy | Practical Ecommerce

A popular link-building tactic is also an excellent way to identify content marketing topics. When combined, broken link building and content marketing could generate traffic for your site and provide a way to engage visitors.…

How’s This for Starters? App to Offer ‘Generous’ Discounts and Loyalty Schemes for Diners

Food’s a necessity for all of us – and as a result, you’d think that the restaurant industry would be one of the most resilient on the planet. But although overall revenues are set to…

Initiative Q is just a clever marketing ploy until proven otherwise

he potential future gains are a result of the currency becoming widely adopted, not from newcomers paying to join,” the company told me via e-mail. The important bit is that there’s no money changing hands here,…

8 simple ways to become a better business writer

Most of us need to write every day. Here are a few tips to make it less painful. 8 simple ways to become a better business writer Most of us need to write every day.…

Google makes lazy-loading SEO help documents available – Search Engine Land

Google has released a new help document aimed at helping webmasters and SEOs ensure their lazy-loading web page content can be crawled, indexed and ultimately ranked in the Google search results. The new document can…

Unfold launches a design agency for Instagram Stories

Designing people’s Instagram Stories is now a million-dollar business Alfonso Cobo saw the potential in Stories early on. Today, his template app has 11 million users, and he’s launching a design agency focused on Stories…

Starbucks switches its happy hour to invitation-only

Starbucks on Thursday will launch a revamped happy hour program as the coffee chain looks to perk up slumping afternoon sales. Rather than solely discounting Frappuccino beverages for all afternoon customers, as Starbucks has done in the past, this new…

Importance of Customer Review in eCommerce

Customer reviews are an important aspect of an eCommerce business. And as an eCommerce business owner, it should be an integral part of your online marketing strategy. Reviews create credibility for your products, and increased…