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How to Build a Rewards Program in the Pet Supplies Industry

If you or anyone you know has a pet, you’ve probably noticed that pet owners have very close relationships with their furry friends. They view their pets as members of the family, which means they…

How to Name Your Loyalty Program (and 5 Examples of Names Done Right)

Editor’s Note: This post was originally published in March 2016 and was updated for accuracy and comprehensiveness on November 15, 2018. more Your program name has the power to improve your retention strategy. Find out…

Uber and Lyft are launching competing rewards programs — Quartz

Why Uber and Lyft are both rolling out loyalty programs By Alison GriswoldNovember 15, 2018 A good thing to do ahead of an initial public offering is to gin up customer loyalty. One way to accomplish…

Uber rolls out its own airlines-style rewards program – The Verge

Uber hasn’t taken to the skies yet, but the ride-hail company is already offering a frequent flyer-style rewards program for riders. The program, which launches in nine cities Wednesday, lets ride-hail customers earn perks like…

Uber’s rider loyalty program crushes Lyft’s

Uber’s rider loyalty program crushes Lyft’s with more rewards Share on Facebook Share on Twitter That ride now earns you points.IMAGE: UBER BY SASHA LEKACH15 HOURS AGO In the wake of a similar announcement from its chief rival Lyft, Uber announced…

The Lessons, Surprisingly, That Marketers Can Learn From John Oliver’s ‘Last Week Tonight’

The Lessons, Surprisingly, That Marketers Can Learn From John Oliver’s ‘Last Week Tonight’ The comedian’s biting political commentary offers a lesson in authenticity for marketers who want to level up their brands. NEXT ARTICLE 35shares…

SEO Contest Exposes Weakness in Google’s Algorithm – Search Engine Journal

‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml(…

Uber launches rider loyalty Rewards like credits & upgrades 9 cities | TechCrunch

Uber launches rider loyalty Rewards like credits & upgrades 9 cities Josh Constine@joshconstine / 9 hours ago  Comment Uber’s  new loyalty program incentivizes you not to check Lyft or the local competitor. Riders earn points for all the money…

The Best Marketing Material Is Something Your Audience Would Miss If They Stopped Receiving It

The Best Marketing Material Is Something Your Audience Would Miss If They Stopped Receiving It How many people would reach out and wonder (or complain) if you didn’t send out that next email blast? NEXT…

Study finds too much social media is making us feel lonely and depressed

Study finds too much social media is making us feel lonely and depressedHEALTH & WELLBEINGRich HaridyNovember 13th, 2018An audio version of this article is available to New Atlas Plus subscribers.More audio articlesLimiting social media use…